OTS Meal Prep is Chef Alec’s premium meal prep delivery service based in Riverside, California — serving Los Angeles, San Diego, Long Beach, Rancho Cucamonga, Murrieta/Temecula, Oceanside, and Palm Desert. Design It Right built and manages the full WooCommerce platform, handling everything from product catalog management to subscription billing, SEO content strategy, and performance optimization. The site runs YITH WooCommerce Subscription for recurring weekly meal plan orders, with a custom product taxonomy organized by protein, dietary preference, and delivery zone. We developed a 150-topic SEO content map targeting high-intent searches across every major delivery market, driving consistent new customer acquisition through organic search. Performance optimization reduced page load times significantly, and the full menu catalog — including 49 newly launched items — was deployed via bulk WooCommerce import to keep the storefront fresh season over season.